According to a report from Bloomberg, Apple is preparing to unveil "Apple Intelligence" at its Worldwide Developers Conference (WWDC) scheduled for June 10-14. This new initiative aims to enhance AI capabilities across its product lineup. Apple plans to adopt a hybrid onboard/cloud approach, utilizing onboard chips for AI tasks on devices like the iPhone and iPad, while leveraging cloud services for more intensive computations. This strategy is designed to maintain user privacy, especially for features like predictive text and simple queries. Notably, Apple is expected to collaborate with OpenAI for more advanced generative AI capabilities, marking a significant step into the AI arena where competitors like Microsoft and Google have already made substantial investments.